46 Mommas Set to Brave a Shave for St. Baldrick’s Foundation in Support of Childhood Cancer Research

September 1, 2010 46 Mommas Set to Brave a Shave for St. Baldrick’s Foundation in Support of Childhood Cancer Research

Press Release

FOR IMMEDIATE RELEASE

Media Contact:

Jayme Palumbo

(919) 334-3779

jayme.palumbo@fleishman.com


46 Mommas Set to Brave a Shave for St. Baldrick’s Foundation in Support of Childhood Cancer Research


letsCONQUER Movement Supporter, New Mom and FX’s Justified Actress Joelle Carter to Emcee Exciting Event


LOS ANGELES (September 1, 2010) — The St. Baldrick’s Foundation, a nonprofit organization dedicated to raising money for childhood cancer research, announces plans for the upcoming historic 46 Mommas head-shaving event. The first of its kind event will take place on Sept. 7 at the Hollywood & Highland Center, outside of the Kodak Theater. In addition to the 46 Mommas, FX’s Justified star Joelle Carter, a celebrity volunteer for the Foundation’s new letsCONQUER movement and new mother, will emcee and serve as a special guest barber for the event.


Comprised of 46 women from across the U.S. who have been touched by childhood cancer, the Mommas will gather together in unity to represent the frightening reality that every weekday in the United States 46 parents are told “your child has cancer.” The Mommas chose to get bald during September in recognition of Childhood Cancer Awareness Month.


“We are thrilled that the 46 Mommas are coming to Los Angeles, where they will brave a shave in honor of all children and their families who have and will battle cancer,” says Kathleen Ruddy, executive director for the St. Baldrick’s Foundation. “All of us at St. Baldrick’s are honored and excited that these amazing women, from all walks of life, have joined us to ensure a total cure is available for every infant, child, teen and young adult with cancer.”


The 46 Mommas, organized by Tiffany Beamer whose daughter Miranda was diagnosed with cancer in September 2007, have two goals. The first is to raise awareness by shaving their heads, something which has never been done on this scale by women. The second is to raise at least $1 million for childhood cancer research through the St. Baldrick’s Foundation. The 46 Mommas captured the attention of ‘Stand Up To Cancer’ organizers who will feature the group on the nationwide, multi-network live broadcast on Sept. 10.


Everyone can do their part to support St. Baldrick’s. To locate or organize an event in your community, sign-up to shave, donate or volunteer, visit www.StBaldricks.org. You can also become a fan on Facebook, follow us on Twitter, join our letsCONQUER movement and visit the St. Baldrick’s YouTube and Vimeo channels.


About The St. Baldrick’s Foundation

The St. Baldrick’s Foundation makes grants to research institutions to find new cures for childhood cancer, and to find treatments to ensure a better quality of life for patients and survivors. The Foundation funds research projects conducted by established pediatric cancer experts, as well as younger professionals who will be the experts of tomorrow. Funds also enable hundreds of local institutions to participate in national pediatric cancer clinical trials, offering the best available care for every child. The St. Baldrick’s Foundation is grateful to its many volunteers (bald or not!), donors and sponsors, including Allied World, elope and PartnerRe. For more information about St. Baldrick’s, please call 1-888-899-BALD or visit www.StBaldricks.org.


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